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NBA logo creator Alan Siegel explains why he chose Jerry West’s likeness: "It was just one of those things that clicked"
"And, of course, growing up in New York and my father having season ... People around the NBA suggested a logo change. Kyrie Irving started an Instagram campaign to make Kobe Bryant the emblem ...
The Boston Globe4d
NBA and FIBA to take next steps toward adding a new European league, sides announce
The new league — which would likely carry some sort of NBA branding, given how recognizable the league and its logo are — would be part of the current European club system, and teams would ...