Just like its cafes, Starbucks’ menu is set to undergo a major overhaul. Starbucks chairman and CEO Brian Niccol said in a ...

Starbucks Corporation (NASDAQ:SBUX), the world's leading coffee retailer with a market capitalization of $114 billion, is at a pivotal juncture as it navigates recent challenges and embarks on a ...

Starbucks will also add digital menus to all of its company-owned U.S. stores over the next 18 months to make ordering ...

There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...

Starbucks is cutting nearly a third of its menu. During the coffee chain’s earnings call on Tuesday, Jan. 28, CEO Brian ...

The coffee chain will use a mobile order-pacing algorithm and high-tech menus, CEO Brian Niccol said, while store aesthetics are also under review.

“In the coming months, you’ll see us begin to optimize our menu offerings, resulting in roughly 30% reduction in both ...

The Seattle-based coffee giant just confirmed that it's bringing back two fan-favorite lavender drinks — along with an ...

In a Tuesday earnings call, Starbucks CEO Brian Niccol said the coffee giant will cut 30% of its menu offerings this year as ...

Tesla (TSLA) plans to suspend part of the lines producing its recently refreshed Model Y sport utility vehicle in Shanghai for approximately three weeks over Chinese New Year so it can more ...

The coffee giant has announced to its stores across North America that customers must make a purchase to stay in the venue, marking a sharp turn from the more relaxed 'third space' policy Starbucks ...

That kind of thinking may work in China or North Korea, but not in the United States. There’s nothing patriotic about thought-policing. Moody’s complaint about Starbucks centers on two main ...