TL;DR: Take-Two CEO Strauss Zelnick explains that the company's strong financial position supports long game development cycles, such as the anticipated 2025 release of GTA 6, 12 years after GTA 5.

In a new interview, Strauss Zelnick said he has never seen such anticipation for an entertainment product as he has with Grand Theft Auto 6. To maintain the excitement and anticipation ...

No hype cycles for you. Take-Two Interactive CEO Strauss Zelnick has revealed why they have stayed mum on the marketing for Grand Theft Auto 6. As reported by Video Games Chronicle, Zelnick was ...

Take-Two CEO Strauss Zelnick, however, says that he's "not ... and for being unfit for children, despite the aforementioned ESRB ratings being born of the same panic in the '90s.

Take-Two Interactive CEO Strauss Zelnick explains the prolonged development of GTA VI, citing the need to build enormous anticipation and Rockstar Games’ pursuit of perfection. He notes that ...