That pair, and others like it, became part of notable trend in the 2024-25 bowl season: 21 of the 30 non-Playoff bowls that aired on an ESPN network through Jan. 2 saw year-over-year viewership increases, the majority of them by 20 percent or more.

College football's newfound parity has been a major talking point through the 2024 season. For a multitude of perfectly sensible reasons, the good teams aren't as good at the power conference level, and some of the bad teams aren't as bad.

The Buckeyes’ defense will be tested by the high-flying Longhorns, who are 13-2 and rank 21st in scoring. Texas lost to Georgia twice this year but bounced back to beat Clemson in the first round and Arizona State in the Peach Bowl, approaching 40 points in both victories.