Honda: He also said that while the company sees a shift from internal combustion engine (ICE) to electric vehicles in the two ...

Shubhranshu Singh, the global CMO of Tata Motors' commercial vehicles business, has resigned after four years. This departure ...

AdTech: Meta's AI advancements redefine media planning, shifting from granular targeting to algorithm-driven creative matching. Agencies are building independent data infrastructures to counter ...

Traditional marketing funnels are collapsing as consumer behaviour becomes unpredictable. The modern marketer is constantly ...

The Board of Control for Cricket in India made significant revenue in 2023-24. The earnings totaled INR 9,741.7 crore. The ...

The Shein India app has crossed two million downloads in just six months, showcasing a strong resurgence in the fast fashion ...

Microsoft is expected to endorse the EU's AI code of practice while Meta criticizes the guidelines, citing legal ...

AI is revolutionizing video marketing, shifting it from passive storytelling to a strategic tool. Predictive AI optimizes ...

Consumers are spending more time on emerging media platforms and formats such as OTT, audio streaming, news sites, and ...

Consumers are navigating an always-on world where discovery and decision-making take place simultaneously. Attention is ...

Farmley, the healthy snacking brand, anticipates its revenue to almost double, reaching Rs 600-700 crore in the current ...

Brands are piloting AI in their business context to unlock personalised experiences at scale. AI is solving for audience ...