D&AD’s Graphic Design Jury President tells us why creating something new has become challenging in a fast-paced world Image from the Yellow Pencil-winning Camouflage Against the Machines by Dentsu for ...

88% of Gen Z live in the gaming world. Airbnb wanted to bring them out into the real world. Solution Playcation - An in-built Airbnb feature offering gamers customised experience packages that turn ...

Seoul, South Korea is a vibrant and colourful city. However, the annual monsoon season takes away colour and energy from the streets and people. So with help from Pantone, we painted the streets with ...

In February 2010, Wieden+Kennedy launched a new Old Spice advertising campaign, Smell Like a Man, Man'. The first commercial, “The Man Your Man Could Smell Like,” was an overnight success and quickly ...

BBC Evoke takes the entire BBC library, and entwines it within the users real world experience. Content is curated for the exact moment and situation using real time video input, images, and sound.

Attract 18-26-year-olds to Adobe by integrating the brand into their cultural interests, making it relevant to their creative passions. Revolutionize tutorials with engaging content and celebrity ...

Shortly after the outbreak of the war in Ukraine, almost 10 million refugees from the occupied territories crossed the Polish border and headed to the biggest Polish cities for shelter. Overcrowded, ...

World Breast Cancer Day is an important occasion for raising awareness of the disease, but it's not enough on its own. In Argentina, thousands of women keep postponing their annual breast check-ups, ...

32% of women around the world feel uncomfortable swimming in public. In the Middle East, it's 88%. So adidas created the world's first swimmable billboard in Dubai, encouraging every woman in the city ...

Two days after Serena Williams announced her retirement, Nike released a year-long study in the form of avatars, which showcased her commitment to staying on the top of her game for over two decades.

The fashion industry has been characterised by the exploitation of workers in the Global South. Designed in Bangladesh. Made in Europe involved creating a sneaker that disrupts the category and ...

Mailchimp’s 2020 Annual Report is a playful tour through the accomplishments, resilience and creativity of its small business customers in this rollercoaster of a year. All designed, art directed, ...