
Understanding Market Segmentation: A Comprehensive Guide
Sep 8, 2025 · Market segmentation is a powerful strategy by which businesses design and market their products and services more effectively for the results they seek. It can be crucial to sales …
SEGMENTATION Definition & Meaning - Merriam-Webster
The meaning of SEGMENTATION is the process of dividing into segments; especially : the formation of many cells from a single cell (as in a developing egg). How to use segmentation …
Market segmentation - Wikipedia
In marketing, market segmentation or customer segmentation is the process of dividing a consumer or business market into meaningful sub-groups of current or potential customers (or …
What is Market Segmentation? | Definition from TechTarget
Oct 29, 2024 · Market segmentation is a marketing strategy that uses well-defined criteria to divide a brand's total addressable market share into smaller groups. Each group, or segment, …
Market Segmentation: Types, Examples, and Strategies - Semrush
May 13, 2025 · Segmentation is the process of taking a broad market and breaking it into various groups (A.K.A. segments) according to specific characteristics, desires, or needs. Take a …
What Is Market Segmentation? Definition, Example, and Types …
Jun 29, 2023 · Market segmentation is the dividing of a firm’s target market into groups and subgroups. By segmenting the market the firm may then tailor sales campaigns and marketing …
Market segmentation: Definition, types, benefits, & best practices
Oct 14, 2020 · Market segmentation is the practice of dividing your target market into approachable groups. Market segmentation creates subsets of a market based on …
What is Market Segmentation? Common Types & Bases
This is where market segmentation comes in. Market segmentation is the process of dividing a broad market into smaller, more specific groups of customers who share similar …
Market segmentation — definition, types, and examples
Apr 27, 2023 · Market segmentation is the practice of grouping customers together based on shared characteristics — including demographic information or common interests and needs.
Market Segmentation – Definition, FAQs & How HubSpot Helps
Market segmentation is the strategic practice of dividing a broad consumer market into smaller, more manageable groups based on shared characteristics, needs, or behaviors.