The Top 30 agency case studies | Creativebrief
Below are the Top 30 most viewed case studies on Creativebrief.com during October 2024. 1.
BITE trends, thinking & inspiration | Creativebrief
Nov 6, 2024 · By Georgie Moreton. Visha Kudhail speaks with Azeem Rafiq on whistleblowing, responsibility and facing adversity for the Behind the Face of Success podcast. July 22nd 2024. BITE provides insight into topical marketing trends and inspirational work from agencies around the world. Curated by the Creativebrief team.
Creativebrief's Agency Case Studies
Case Study. Jaffa Cakes 'We're a cake. You Biscuit'. By TBWA\London. It’s a CAKE, you biscuit! Our new campaign for Jaffa Cakes finally ends the nation’s cake/biscuit debate, confirming once and for all that Jaffas are indeed cakes (obviously). After all, clue’s on the box, bruv.
Starbucks campaign spotlights the stories on every table
Aug 31, 2022 · The campaign aims to uplift and inspire others to follow their own passions. The campaign brings to a close the 5-year partnership between Iris and Starbucks UK which produced award-winning creative such as the “What’s Your Name?” campaign. Starbucks' pitch review process for its next creative agency is being handled by Creativebrief.
IKEA 'The Wonderful Everyday' by Mother London - Creativebrief
The Story of The Wonderful Everyday. In 2013, after 25 years of almost continuous growth, IKEA was facing some tough challenges. The businesses’ rate of growth was starting to decline, and rivals were hot on IKEA’s tail, making it their mission to overtake IKEA’s market leadership as Britain’s biggest homeware retailer.
British Gas and The&Partnership: 'Here to Solve', even
Jun 19, 2020 · 5 key takeaways from the interview: 1. The work is as good as the relationship. “The work is as good as the client, so the relationship with the agency is critical to me,” said British Gas’s Margaret Jobling. The&Partnership's Sarah Golding was in agreement on the direct correlation between the quality of the relationship and the output.
David Abraham, Founder, Wonderhood Studios - Creativebrief
Aug 17, 2018 · David Abraham: My observation is that the creative industries have suffered from operating quite a lot of silos that have separated talent from solving problems in bigger ways. I’m a great believer in coordinating creative effort in a more integrated way to deliver better results. It’s called Wonderhood Studios because there are three studios.
Petplan launches largest campaign to date - Creativebrief
Feb 5, 2024 · Share. ‘Lost without you’ by Freya Ridings is the soundtrack to an emotive new campaign for Petplan, created by Now. The campaign marks the largest integrated push to date from the pet insurance brand, which is part of the Allianz insurance group. The emotive spot features Professor Noel Fitzpatrick, also known as the Supervet, who is a ...
Nando’s campaign highlights the brand’s unique impact on culture
Mar 16, 2023 · In Nando’s latest campaign, ‘This Must Be The Place’, the brand is seeking to build on these cultural touchpoints by showcasing these unique moments. Directed by Jonathan Entwistle, the youthful, funny and upbeat film plays out scenarios synonymous with the much-loved chicken chain that viewers will undoubtedly relate to.
Cadbury’s new identity celebrates generosity and goodness
Apr 21, 2020 · The new identity, which launches in Australia and will arrive in the UK in early 2021, includes the wordmark, iconography and typography, aiming to convey the unique product story. The revitalisation of the wordmark comes from John Cadbury’s actual hand, edited and modernised to create a crafted signature. The new packs also emphasise Cadbury ...