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In Jaws, the chum bucket was the ultimate shark lure—pour blood and fish parts into the water and the great white appears. It made for great movie suspense, but does it really work? OCEARCH has learned that chumming isn’t very effective for real shark research. Instead of relying on a slick of fish guts, OCEARCH uses strategic baiting. By going to areas where sharks are already feeding, researchers can safely and reliably bring sharks to the vessel. This allows for tagging and sampling that unlo
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