The Real Reason Blockbuster Failed (It's Not Netflix)
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The Real Reason Blockbuster Failed (It's Not Netflix)
Blockbuster turned down Netflix for $50 million in 2000. Everyone knows that part. What almost nobody knows: four years later, Blockbuster built a real answer to Netflix — and it was working. Here's the boardroom fight that killed it anyway. This isn't the "dinosaur company didn't see disruption coming" story you've heard. Blockbuster saw ...
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